Avon-based iCleanse, which makes docking stations that charge and disinfect electronics like phones and tablets, is introducing new versions of its flagship product, the Swift.

The company, which is owned by iDevices founder Chris Allen, is launching three new versions of the Swift: the Stand Swift UV, the  Wall-Mount Swift UV and the Table-Top Swift UV.

The company, whose technology uses UV-C rays, has mostly sold its products to hospitals, but Allen said he sees opportunities in the wider consumer market for the Swift, and the new versions of the product could aid in that expansion.

“There is so much potential with the Swift UV,” Allen said.

For all versions of the Swift, users place in it electronic devices like cell phones and tablets, and the Swift bathes them in germ-killing ultraviolet light. In 15 seconds, the product kills over  99% of pathogens, including ones that spread coronavirus, the common cold, and influenza viruses, according to iCleanse.

Before Allen bought the company last year, iCleanse operated under the name ReadyDock Inc., and was based in West Hartford. As of January, iCleanse had 11 employees, in addition to 35 sales reps across the country and six distributors. Allen’s iCleanse team includes former iDevice employees, and Allen estimates iCleanse could grow to about 60 employees and $100 million in revenue annually.